Give Me Some

This hip hop instrumental crept its way out of the archive, as a reminder of past collaborations. This beat was made by an old friend of mine called Eli, who is a talented graphic artist and producer. While he is wandering around somewhere on this globe, he left Fried Roots with this last instrumental years ago. It was a very important track for me personally as I got to see how music is more than chopped samples but arrangement and creativity.

Music Licensing Research Part 2

Aside from just seeking music supervisors, we also wanted to sign our music up to different licensing sites. The Music Snob has a great post called “Tips For Evaluating Music Licensing Opportunities“. Some things to look out for when licensing your music. Knowledge empowers Indie Success

Drunken Elegance, Renown by Connoisseurs

Fried Roots has evolved from days of making the best out of the equipment we could afford, recording on old boom boxes to new studio settings. Along the way, we have picked up different techniques to master our music along with lyricism accompanying us on the mission.
“Alias Bacardi Rum, spilling thoughts on mp3, Tall [...]

What Do Digital Music Consumers Want From Artists?

As a fan, do you expect more from and indie musician or an established musician? We want to bridge that gap that could make our listeners happy instead of impatient or annoyed. Let us know what you would like to see from musicians and also add some other factors that have been left off the list.

Music Licensing Project: Indie Research and Planning

We are documenting our steps to getting some income flowing into our independent label through music licensing. The key here is establishing independent success. Fried Roots is on a mission to let the music sway in between the eardrums and increase our digital income.

Fried Roots Music “Hijack”

Lost Thought and Shifty J are back with their weekly installment of free instrumentals. “Hijack” is the name of the track produced by Fried Roots.

It’s Not On What You’ve Learned, It’s Just On How You Play

Fried Roots always providing fellow hip hop heads with some new music. Check out “How You Play” produced by Lost Thought and Shifty J, featuring Jwoods.

Merry Melodies Lead to Lessons Learned

Merry Melodies emerges out of the Fried Beats Archive after some time in retirement.
This was the initial take on the beat and it became a faithful tempo track to write rhymes to.  The melodies were assembled on a random Pro Tools session with Lost Thought, Shifty J and friends.  Hit Record, press play, and let [...]

Cleaning out the Archive, It’s Beats that I’m Finding

Fried Roots is currently in the Lab working on various projects.  Coming soon to an eardrum near you will be some free mixtapes and musical madness exiting out of the Fried Roots Studio.  The focus changes from ear to ear.  The current project will include classic sampling and lyrical passages from various emcees, Lost Thought [...]

Where To Start

So we decided to start a label. My business partner is Mario Mendoza (mmendoza) and I am Sundy Macalinao (smac); we make up Fried Roots. We are producers, artists and entrepreneurs. We spent countless hours researching, learning and making mistakes to make this information available to everybody.

Why? In order for more people to express [...]