Mario Mendoza

Fried Roots Seeks The Indie Bible Advice

By Mario Mendoza ⋅ August 14, 2009 ⋅ Post a comment

The Indie Bible is in it’s 10th edition and looks to be a very handy resource. For instance, there are a couple of different sections that our record label could use exposure in: “reviewers of independent music” and “radio stations willing to play independent music”.

Music Licensing Mission: Round 3

By Mario Mendoza ⋅ August 7, 2009 ⋅ Post a comment

I came across a great article by @buzzsonic called “Resources to Help Get Your Music In Films & TV“. This article points out different ways to find music supervisors and adding this revenue stream to your record label.

Give Me Some

By Mario Mendoza ⋅ July 31, 2009 ⋅ Post a comment

This hip hop instrumental crept its way out of the archive, as a reminder of past collaborations. This beat was made by an old friend of mine called Eli, who is a talented graphic artist and producer. While he is wandering around somewhere on this globe, he left Fried Roots with this last instrumental years ago. It was a very important track for me personally as I got to see how music is more than chopped samples but arrangement and creativity.

Music Licensing Research Part 2

By Mario Mendoza ⋅ July 24, 2009 ⋅ Post a comment

Aside from just seeking music supervisors, we also wanted to sign our music up to different licensing sites. The Music Snob has a great post called “Tips For Evaluating Music Licensing Opportunities“. Some things to look out for when licensing your music. Knowledge empowers Indie Success

Drunken Elegance, Renown by Connoisseurs

By Mario Mendoza ⋅ July 17, 2009 ⋅ One comment

Fried Roots has evolved from days of making the best out of the equipment we could afford, recording on old boom boxes to new studio settings. Along the way, we have picked up different techniques to master our music along with lyricism accompanying us on the mission.
“Alias Bacardi Rum, spilling thoughts on mp3, Tall [...]

What Do Digital Music Consumers Want From Artists?

By Mario Mendoza ⋅ July 10, 2009 ⋅ Post a comment

As a fan, do you expect more from and indie musician or an established musician? We want to bridge that gap that could make our listeners happy instead of impatient or annoyed. Let us know what you would like to see from musicians and also add some other factors that have been left off the list.

Music Licensing Project: Indie Research and Planning

By Mario Mendoza ⋅ July 3, 2009 ⋅ One comment

We are documenting our steps to getting some income flowing into our independent label through music licensing. The key here is establishing independent success. Fried Roots is on a mission to let the music sway in between the eardrums and increase our digital income.